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ZIM Marketing Level 3
This is a programme of The Zambia Institute of Marketing (ZIM). It is a Certificate in Marketing - Level 3. One can complete this programme in 9 to 12 months, covering the following subjects: 1. Principles of Marketing 2. Customer Service 3. Advertising 4. Fundamentals of Entrepreneurship 5. Business Law 6. Principles of Economics 7. Public Relations 8. Basic Finance Exam sittings are in June, September and December.
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Public Relations
The ZIM Certificate in Marketing Level 3 grounding in public relations — publics and stakeholders, PR planning, media relations, PR writing, digital and social media, CSR, reputation, crisis management and ethics.
30 lesson topics · 0 assessment questions
Course fee: K600.00 View details Recommend on WhatsAppFundamentals of Entrepreneurship
The ZIM Certificate in Marketing Level 3 grounding in entrepreneurship — opportunity recognition, entrepreneurial competencies, the business environment, feasibility and business planning, enterprise formation in Zambia, business finance, costing and break-even, and managing and growing an enterprise.
30 lesson topics · 0 assessment questions
Course fee: K600.00 View details Recommend on WhatsAppCustomer Service
The ZIM Certificate in Marketing Level 3 grounding in customer service — understanding customers, service quality, communication, complaint handling and building customer loyalty.
21 lesson topics · 0 assessment questions
Course fee: K600.00 View details Recommend on WhatsAppAdvertising
The ZIM Certificate in Marketing Level 3 grounding in advertising — agencies, objectives, media selection, budgeting, campaign planning, creating and producing print, radio and TV advertisements, evaluation and controls.
21 lesson topics · 0 assessment questions
Course fee: K600.00 View details Recommend on WhatsAppBusiness Law
The ZIM Certificate in Marketing Level 3 grounding in business law — sources of law, the courts, contract, tort, sale of goods, employment, agency, partnership, negotiable instruments and competition law.
33 lesson topics · 0 assessment questions
Course fee: K900.00 View details Recommend on WhatsAppPrinciples of Economics
The ZIM Certificate in Marketing Level 3 grounding in economics — scarcity and choice, economic systems, production, demand, supply and elasticity, consumer theory, money and banking, fiscal and monetary policy, inflation, unemployment, international trade, market structures, national income and the Zambian economy.
18 lesson topics · 0 assessment questions
Course fee: K600.00 View details Recommend on WhatsAppMarketing/Principles of Marketing
The ZIM PGD grounding in marketing principles — the marketing mix, segmentation, targeting and positioning, research, consumer behaviour, branding and marketing planning, with ethics and the ZIM Code of Conduct.
40 lesson topics · 0 assessment questions
Course fee: K900.00 View details Recommend on WhatsAppOrientation
How to use the platform as a participant — a quick guide.
1 lesson topics · 10 assessment questions
Course fee: K0.00 View details Recommend on WhatsAppNo subjects match your search.
Application fee: K150.00
Paid once when you apply — covers your application review regardless of how many subjects you choose.
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